Guangzhou International Travel Fair 2017

Transcription

1 Guangzhou International Travel Fair 2017 Date: February 23-25, 2017 Venue: C Area, China Import and Export Fair Complex

2 Date & Venue Guangzhou International Travel Fair (GITF) Date: Feb., 2017 Venue: Exhibiting: Area C, China Import and Export Fair Complex International Travel & M.I.C.E. Local Travel Agent Domestic Travel Recreational Vehicle (RV), Yacht & Outdoor Equipment

3 About GITF MICE M.I.C.E Inbound Travel B2B Fair Since 1993 Outbound Travel Forecast exhibitors 800 hosted buyers 24,000 business meetings

4 Exhibiting Category Tourist Board / Event & Conference Bureau / Tourism Alliance Airline Company / Airline Alliance / Air Agent Hotel / Hotel Group / Resort / SPA Resort Cruise / Yacht & Yacht Club Golf & Golf Club Scenic Spot / Theme Park Driving Tour Club Personalized Tour Theme Tour On-line Reservation Travel Operator Destination Management Company Event & Conference Management Incentive Travel Car Rental Financial Product for Tourism Investment Migration / Study Abroad Tourism Real Estate City Planning / Landscape Design IT Service for Travel Industry

5 Overview for China Tourism Chinese Outbound Tourist 2015 *The world s top tourist source market Chinese Inbound Tourist 2015 Chinese Outbound and Inbound Tourists (unit: million) Outbound Inbound 16, , , , , ,000 4,000 2, Chinese Tourist Overseas Spending 2015 *World s No Chinese Tourist Overseas Spending (unit: billion USD) *Source: National Bureau of Statistics of China, UNWTO

6 Tourism for China s Top 3 Cities 2015 BEIJING SHANGHAI GUANGZHOU Outbound:5.33 million Inbound: 4.20 million Outbound:3.83 million Inbound: 8.00 million Outbound:2.46 million Inbound: 8.04 million *Unit: people *Notice: the tourist figure of outbound did not include FIT *Source: Beijing Municipal Commission of Tourism Development Shanghai Municipal Tourism Administrative Commission Tourism Administration of Guangzhou Municipality

7 Why Guangzhou? Location International Flight Closed to HK & Macau The 3 rd largest city in China One of the starting ports of Maritime Silk Road >130 International Flights Direct flights to over 60 overseas destinations Consumption Potential (2015) With the largest number and fastest growth rate of multimillionaires, Guangdong was viewed as the richest province of China. As its capital city, Guangzhou also plays a positive role: 57,200 multimillionaires growth rate got to 23.8% 72 Hours Visa-free Transit at Guangzhou Airport One-Belt and One-Road Strategy *S Source: Guangzhou Baiyun International ti Airport, Tourism Administration i ti of Guangzhou Municipality, i Hurun Research Institute t 2015

8 Business Opportunities High-quality Buyers High-quality hosted buyers bring you the best return on investment. High-quality Buyers Efficient Business Meetings Pre-scheduled appointment system (PSA) and match making meetings secure your effective meeting schedule and precise client search. Networking Functions Create a pleasant and relaxing atmosphere for you to seize more business opportunities. Networking Functions Efficient Business Meetings

9 High-Quality Buyers Qualification of Buyers Decision-makers from: Leisure travel Incentive travel Theme tour Event planning Conference & exhibition Business travel management High-end & personalized tour Obligation of Buyers At least 15 meeting appointments daily At least 2 exhibitor presentations or forums daily Take part in all necessary social events Meeting diary supervised by organizer and exhibitors VIP Reception Free round trip flight Free accommodation Free pick up service Tea-break in buyer lounge Priority to networking functions Pre-scheduled appointment (PSA) system account to manage meeting diary

10 Efficient Business Meetings Pre-scheduled Appointment System (PSA) PSA assists exhibitors and buyers to get well preparation in advance of the fair to achieve optimal results. View Information Send out & Receive Meeting Requests Exhibitors Buyers Confirm Meeting Time Reserve Seats for Concurrent Events

11 Efficient Business Meetings Match Making Meeting GITF organizer will arrange on-site matchmaking meeting at fair ground to assist our buyers and exhibitors to target their right clients and build up business contacts. Date: 23 Feb., 2017 Time : 11:45-12:30 Venue: Conference room Participants: Exhibitors and hosted buyers Buyers will gather in the Exhibitors will have free time to conference room to meet and talk approach all attended buyers. with exhibitors.

12 Networking Functions Presentation & Forum - Exhibitor Presentation - Forum of Tourism Industry Social Networking - Buyer Night & Award Ceremony Networking Functions City Tour - City Tour - Scenic Spot Visit

13 2016 Review Exhibitors 28,600 sqm 956 exhibitors 45 exhibiting countries & regions Buyer & Trade Visitor 780 hosted buyers, 44% of them is new hosted buyers 28,863 trade visitors Business Meeting 23,468 business meetings during the fair, among them 69.21% meetings pre-confirmed through PSA System 30.79% meetings finished onsite Presentation 26 exhibitor presentations & 1 match making meeting 2,486 audiences

14 Buyer Analysis Sorted by Area North America 2.05% Europe 14.35% Asia 74.87% Africa 3.07% South America 3.58% Oceania 2.08% Overseas 30.56% China 69.44% Southern China 89.74% Northern China 5.19% Eastern China 2.38% Central China 1.96% Western China 0.73%

15 Buyer Analysis Sorted by Sector Travel Agencies 51% 17% 28% High-end & Personalized Tour Operators Business Travel Management From Top Corporations 4% M.I.C.E. Organizers

16 Partner Country of Sri Lanka Sri Lanka, as the partner country, together with 32 local businesses covering an exhibiting area of 162 sqm and the seminar Sri Lanka: One Island, Thousand Treasures made a high-profile appearance in GITF2016. Exhibitors of Sri Lanka Pavilion

17 Opening Ceremony 2016 VIP Lounge in Hall th Feb., 2016 VIPs of GITF2016 Opening Ceremony 31 consulate representatives from 25 countries 4 honored guests to launch opening ceremony - Mr. Li Jianping Director General of Asian Tourism Exchange Center, China National Tourist Hong Kong Office - Mr. Zhu Li Director General of Guangzhou Tourism Bureau - Mr. Mark Schloesser, Vice President Commissioner of Deutsche Messe Venue Operations - Mr. Paddy Withana Chairman of the Sri Lanka Tourism Promotion Bureau

18 Onsite Match-making Meeting 2016 VIP Lounge of Hall th Feb., 2016 On-site matchmaking meeting assists our buyers and exhibitors to target their right clients and build up business contacts

19 Onsite Seminar 2016 Agenda Feb. 24 th, 2016(2 sessions) ) Get to Know India Tourism Seminar Tourism Seminar of Tsinghai Province Feb. 25 th, 2016(14 sessions) 2016 Olympics year of Brazil and New Powers Nepal Back on Top of the World Tourism Seminar of Shanglin to Promote Latin-America Tourism Presentation ( 2 sections) Joyway 2016 Joint Road Show of Africa and Middle East Tourism Seminar of Italy Tourism Road Show of USA Guangzhou International Travel Development Forum New Trend of M.I.C.E. Tourism Seminar of Wuhan One Island, Thousand Treasure The Product Promotion Conference of Venus Travel Life in Guangzhou Tourism Seminar T Tour Guide & Internet t Summit Forum Establishment Ceremony of China Automobile Federation Feb. 26 th, 2016 (10 sessions) YLT New Product Launches Tour Guide Recruitment Meeting Mexico, World Heritage: Value-added added Service for Intelligent System of Scenic Spot (2 sections) Colonial Cities and Natural Wonders Southern Metropolis Tourism Brand Promotion and The Vote of 2016 Cantonese s Favorite Travel Destination and Brand Conference Joint Road Show of Guangzhou Travel, CCTV Online Travel and Mlx.com The Press Conference of Qingyuan Tourism Tourism Seminar of TPO Member Cities 2016 Tourism Seminar of Bijie Viaggio in Italia tra Moda e Luoghi Storici new product launches

20 Buyer Night 2016 W Guangzhou / 25 th Feb., 2016 As one of the most important events, Buyer Night provide a complementary platform for our buyers and exhibitors for networking. Award at Buyer Night 2016 The Best Promoting Organization The Most Popular Hotel Brand The Most Popular Airlines The Most Popular Scenery The Most Popular Destination The Best Online Reservation Service Provider The Most Popular Travel Agent Innovation of Industry

21 Exhibitors of 2016 (Partial)

22 Buyers of 2016 (Partial) Buyers in China GUILIN OVERSEAS TOURIST CORPORATION DMICE (BEIJING) INTERNATIONAL TRAVEL SERVICE L.L.C. CHONGQING YANGTZE INTERNATIONAL TRAVEL SERVICE SHENZHEN JL CONFERENCE EXHIBITION SERVICE CO.,LTD CHINA INTERNATIONAL TRAVEL SERVICE HAINAN PROVINCE CHONG QING ROMANTIC HOLIDAY INTERNATIONAL SERVICE Overseas Buyers AVENIDA TRAVEL CHINA NATIONAL SCIENTIFIC INSTRUMENTS & NATIONAL CORPORATION EASY-TRIP (BEIJING) INTERNATIONAL BUSINESS & M.I.C.E. SERVICES CO., LTD BEMYGUEST PTE LTD ORIENTOURS CO., LTD NEW WAY TRAVEL CO LTD ETERNAL EAST TOURS CO., LTD. GLOBAL EVENT MANAGERS,LLC USA CARNATION TRAVEL SERVICES PVT.LTD

23 Promotion of 2016 Show Daily 30,000 hard copies distribution at fair ground 202,395 soft copies were sent by during the fair E-newsletter 67,465 recipients Covering potential exhibitors, buyers & media Media Partners 168 media partners across China (including CCTV) for for pre-show & post-show promotion Social Media (WeChat & Microblog) Official Wechat offers new functions of visitors pre-registration and onsite registration. Keep updating news of GITF and tourist industry Help to interact with tourist trade and public

24 Media of 2016 (Partial)

25 Exhibitors Talk about GITF2016 Chen Dechao Jiuxiang Moon Lake Recreation Area Q: What is your topic of travel promotion in 2016? A: Our topic of travel promotion in 2016 is Cool Water Happy Life. The highlights will be the tourist service information center, theme conference hotel, science demonstration exhibition areas for water conservancy, Jiushi a Culture Landscape Area, Lin Yin Zhai Leisure Entertainment Area, Da Duichong Extreme Sports Area, etc. Chen Ying Hengda Hotels & Resorts Q: What are the theme and emphasis on promotion of your company this year? A: We will make active and synthetic adjustment on marketing strategy in We will mainly focus on conferences of private sectors and foreign companies, intermediary development, business dinners, weddings, birthday parties and so on. Jackie Lastras Methabook Q: What are the emphases on promotion of your company in 2016? A: Approximately 80% of traveler bookings are to city destinations, and that is one of our areas of expertise, and one in which we keep improving every day. Betty Ichan Kenya Tourism Board Q: What are the focus of your promotion? A: In order to increase people's awareness of traveling in Kenya, correcting the idea that Kenya is only for a certain of time, Kenya Ministry of Tourism will cooperate with mass medium, suppliers, distributors and travel agencies like to organize a series of activities to promote our traveling products. Yu Lan Hongkong Tourism Board Q: What are your promotion plans for 2016? A: The market is changing fast, with new products consistently replacing old ones. These are the global trends of travel development. We have proposed a plan for new tourism product development since three years ago, aiming to encourage the industry to exploit more tourism products with local features. Marcus Bernhardt Europcar Group Q: What are the emphases on promotion of your company in 2016? A: Europcar puts a lot of efforts into enhancing its customer service, providing road signs guidebooks as well as law enforcement regulations information, travel agents guides, Chinese GPS so our customers can take the most of their driving experience.

26 Buyers Talk about GITF2016 Gan Jin Wuhan Tourism Development & Investment Swan International Travel Service Zhao Yun Beijing Huantao Information & Technology Co.,Ltd Zhang Mengmeng CITIC International Travel Co.,Ltd Jinan branch Q: What's your goal for purchasing this year? Q: Which category of tourism products is your focus? A: The "One Belt, One Road" initiatives carried out by President Xi Jinping has brought new A: We hope to collect information such as market, new experience and new chances to discounted tourism products and promotions the countries along the Belt and Road. We of travel agencies in GITF. Our target is hope to get in touch with some suppliers and tourism products in Australia, New resources from these countries. Zealand, Europe and America. We will pay our attention to small tourism products as well. Q: What s your expectation of GITF 2016? A: We hope to be in touch with more elites and scenic spots, hotels and airlines in this international fair and to know more about industry regulation and operation moods, which can be really helpful to our development in the future. SOL D OR SA S.A. Teresa Sans SOL D'OR S.A. Travel Agency Tang Zhao BeMyGuest Zhang Pengbo Shan Dong Travel Agency Q: Have you ever participated in GITF? What impressed you most? A: My first time to participate in GITF. I come from Barcelona and hope to find some travel products of not so well-known Chinese cities. Our customers like cities with fewer tourists and I have really found some favorable products. I will still take part in GITF next year. Q: What s you focus of the GITF 2016? A: We will focus more on the tourists who are suitable for short-term visits such as one-day tour or half-day tour, concern more on the local tourism items, tickets which are newly released by special theme parks and trendy products suitable for the young generation. Q: What s the theme of your company s tourism promotion this year? A: In this year s tourism exhibition, we will focus more on chartered planes project and we are looking forward to cooperate with more high-end customized project. After years of development, our position gradually point to high-end customers.

27 Pricing of 2017 Shell Scheme Min. Size : 9sqm Price: RMB 28,600 / 9sqm + 6%VAT Raw Space Min. Size: 18sqm Price: RMB 3,080 / sqm + 6%VAT Seminar(Price for exhibitor only) Seminar of Feb. 23 rd : RMB 8,800/ session + 6%VAT Seminar of Feb. 24 th : RMB 8,400/ session + 6%VAT

28 Contacts Exhibition, Advertising, Sponsorship Hosted Buyer Program & Media Cooperation Ms. Clair Su Tel: ext Fax: Mr. Terry Wang Tel: ext Fax: Ms. Laura Liu Tel: ext Fax: Ms. Iris Han Tel: ext Fax: 有关 GITF 最新动态, 请关注 GITF 官方微博, 微信和官方网站

29 Gallery of 2016

30 We look forward to welcoming you! gy Thank you for your attention.