Commercial Accommodation Monitor: October 2017

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1 Commercial Accommodation Monitor: October 2017 Hawke s Bay i

2 Reproduction of material Material in this report may be reproduced and published, provided that it does not purport to be published under government authority and that acknowledgement is made of this source. Citation Stats NZ (2017). Commercial Accommodation Monitor: October 2017 Hawke s Bay. Wellington: Stats NZ. Published in December 2017 by Stats NZ Tatauranga Aotearoa Wellington, New Zealand ii

3 Preface Commercial Accommodation Monitor: October 2017 Hawke s Bay presents comprehensive and impartial information on short-term commercial accommodation for the Hawke s Bay Regional Tourism Organisation (RTO) area, from the Accommodation Survey. This survey is run by Stats NZ on behalf of the Ministry of Business, Innovation & Employment. The data relates to the areas covered by the following local authorities: Central Hawke s Bay District Hastings District Napier City Wairoa District Comparisons of monthly data with the same month of the previous year need to be treated with caution, as data for one period may be influenced by events for which there is no equivalent in the previous period (eg Chinese New Year, Easter). For further data and commentary, see the monthly Accommodation Survey Hot Off the Press, and the monthly pivot tables with variables by RTO and local authority area both available on the Stats NZ website ( The November 2017 monitor will be released on 23 January Liz MacPherson Government Statistician iii

4 Standards and further information Percentage changes Percentage movements are, in a number of cases, calculated using data of greater precision than that published. This could result in slight variations. Rounding procedures On occasion, figures are rounded to the nearest thousand or some other convenient unit. This may result in a total disagreeing slightly with the total of the individual items as shown in tables. Where figures are rounded the unit is in general expressed in words below the table headings, but where space does not allow this the unit may be shown as (000) for thousands, etc. Source All data is compiled by Stats NZ, except where otherwise stated. Both administrative and survey data has been used in this report. Liability While all care and diligence has been used in processing, analysing and extracting data and information in this report, Stats NZ gives no warranty it is error free and will not be liable for any loss or damage suffered as a result of the use, directly or indirectly, of information in this report. Stats NZ Information Centre For help finding and using statistical information available on our website, contact the Information Centre: info@stats.govt.nz Phone toll-free: Phone international: Fax: Post: P O Box 2922, Wellington 6140, New Zealand Website: Contact for the Commercial Accommodation Monitor Zara Darbyshire or Mark Darbyshire Wellington info@stats.govt.nz iv

5 Contents List of tables and figures... vi 1 Highlights... 1 Monthly highlights... 1 Year ended highlights Accommodation variables Origin of guests National results Regional comparison Local authority area results Accommodation Survey technical notes v

6 List of tables and figures Tables by chapter 2 Accommodation variables 2.1 Hawke s Bay accommodation variables by accommodation type Origin of guests 3.1 Hawke s Bay and New Zealand monthly guest nights by origin of guest National results 4.1 Hawke s Bay and New Zealand guest nights by accommodation type Regional comparison 5.1 Regional tourism organisation areas monthly guest nights by origin of guest Regional tourism organisation areas monthly occupancy rates by accommodation type Local authority results 6.1 Local authority and Hawke s Bay accommodation results Figures by chapter 1 Highlights 1.1 Hawke s Bay RTO area monthly guest nights Hawke s Bay RTO area monthly guest nights, change from same month of previous year Hawke s Bay RTO area annual guest nights Hawke s Bay RTO area annual guest nights, change from previous year Origin of guests 3.1 Hawke s Bay RTO area monthly guest nights, by origin of guest... 6 vi

7 1 Highlights Monthly highlights In October 2017 compared with October 2016: Guest nights rose 14.1 percent to 99,715 International guest nights fell 1.3 percent to 23,865 Domestic guest nights rose 20.0 percent to 75,850 The average length of stay rose from 2.16 nights to 2.25 nights The overall occupancy rate rose from 40.7 percent to 44.1 percent The occupancy rate, excluding holiday parks, was 58.4 percent in October 2017 Accommodation capacity, excluding holiday parks, fell 1.7 percent. Response rates for October 2017 The response rate for the Hawke's Bay RTO area was 83 percent for October The proportion of the origin-of-guest estimate from unadjusted data was 78 percent. Figure 1.1 Hawke's Bay RTO Area Monthly Guest Nights 200 Guest nights (000) / / /17 0 N D J F M A M J J A S O Source: Stats NZ 1

8 Figure Percent Hawke's Bay RTO Area Monthly Guest Nights Change from same month of previous year 2015/ / N D J F M A M J J A S O Source: Stats NZ Year ended highlights For the year ended October 2017 compared with the previous year: Guest nights rose 10.2 percent to 1,238,246 International guest nights rose 8.1 percent to 338,133 Domestic guest nights rose 11.0 percent to 900,113 The average length of stay rose from 2.22 nights to 2.25 nights The overall occupancy rate rose from 40.9 percent to 45.9 percent The occupancy rate, excluding holiday parks, was 59.5 percent for the year ended October 2017 Accommodation capacity, excluding holiday parks, fell 3.5 percent. 2

9 Oct-12 Jan-13 Apr-13 Jul-13 Oct-13 Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15 Oct-15 Jan-16 Apr-16 Jul-16 Oct-16 Jan-17 Apr-17 Jul-17 Oct-17 Oct-12 Jan-13 Apr-13 Jul-13 Oct-13 Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15 Oct-15 Jan-16 Apr-16 Jul-16 Oct-16 Jan-17 Apr-17 Jul-17 Oct-17 Commercial Accommodation Monitor: October 2017 Hawke s Bay Figure 1.3 Hawke's Bay RTO Area Annual Guest Nights Guest nights (000) 1,300 1,250 1,200 1,150 1,100 1,050 1, Year ended Source: Stats NZ Figure 1.4 Hawke's Bay RTO Area Annual Guest Nights Change from previous year 15 Percent Source: Stats NZ Year ended 3

10 2 Accommodation variables In October 2017, compared with October 2016, there was an increase of 14.1 percent in total guest nights for the Hawke's Bay RTO area. Holiday parks had the largest increase, followed by hotels. For the year ended October 2017, compared with the previous October year, total guest nights for the Hawke's Bay RTO area increased 10.2 percent. Holiday parks had the largest increase, followed by hotels. See table 2.1 for comparisons of data across the main accommodation variables. 4

11 Table 2.1 Accommodation type Hawke s Bay Accommodation Variables By accommodation type Monthly and year ended (1)(2) Monthly Annual October Percentage Year ended change October 2016 October 2017 Percentage change Guest nights Total guest nights 87,399 99, ,124,034 1,238, International 24,171 23, , , Domestic 63,228 75, , , Hotels 15,326 17, , , Motels/apartments 47,250 48, , , Backpackers 11,242 11, , , Holiday parks 13,582 22, , , Occupancy rates (3) (%) Hotels Motels/apartments Backpackers Holiday parks Total Total excluding holiday parks (4) Average length of stay (5) Hotels Motels/apartments Backpackers Holiday parks Total Guest arrivals Hotels 9,509 11, , , Motels/apartments 23,129 23, , , Backpackers 1,754 2, ,616 33, Holiday parks 6,016 7, , , Total 40,408 44, , , Establishments Hotels Motels/apartments Backpackers Holiday parks Total Capacity (6) Hotels 15,376 16, , , Motels/apartments 39,370 36, , , Backpackers 24,800 24, , , Holiday parks 46,469 46, , , Total 126, , ,579,001 1,523, (1) Reclassifications, new businesses, ceased businesses, and temporary closures may affect figures. (2) Irregular events, such as airshow s and Easter, may affect percentage changes and other figures. (3) Occupancy rates are calculated as the ratio of used stay-unit nights to available stay-unit nights. (4) Holiday parks often have high capacity and can mislead w hen included in total occupancy rates. (5) Average length of stay is calculated as the ratio of guest nights to guest arrivals. (6) Capacity is calculated as the number of available stay-units multiplied by the number of days in the month. Symbol: C confidential 5

12 Oct-16 Nov-16 Dec-16 Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Commercial Accommodation Monitor: October 2017 Hawke s Bay 3 Origin of guests In October 2017, international guests accounted for 23.9 percent of all guest nights in the Hawke's Bay RTO area. When compared with October 2016, the number of international guest nights spent in the area in October 2017 was down 1.3 percent to 23,865. Domestic guest nights increased 20.0 percent, to 75,850, for the same period. The proportion of the origin-of-guest estimate from actual data was 78 percent for October Figure Guest nights (000) Hawke's Bay RTO Area Monthly Guest Nights By origin of guest Domestic International Source: Stats NZ 6

13 Table 3.1 Hawke s Bay and New Zealand Monthly Guest Nights By origin of guest Haw ke's Bay RTO (1) area New Zealand Origin of guest Origin of guest Domestic International Total Domestic International Total Month 2016 Oct 63,228 24,171 87,399 1,762,311 1,241,751 3,004,062 Nov 64,706 32,009 96,716 1,679,960 1,585,153 3,265,113 Dec 92,172 39, ,372 2,169,488 1,813,842 3,983, Jan 126,571 48, ,164 2,844,918 2,054,537 4,899,455 Feb 89,215 42, ,747 1,985,807 1,963,320 3,949,127 Mar 84,192 40, ,146 2,028,090 1,837,951 3,866,041 Apr 89,926 29, ,633 1,926,006 1,536,088 3,462,094 May 57,774 20,819 78,592 1,457,780 1,043,047 2,500,827 Jun 50,028 16,743 66,771 1,411, ,622 2,309,165 Jul 56,314 16,246 72,560 1,649,217 1,024,216 2,673,433 Aug 49,761 13,032 62,793 1,492, ,419 2,440,597 Sep 63,602 14,433 78,035 1,639,056 1,030,456 2,669,511 Oct 75,850 23,865 99,715 1,843,147 1,303,650 3,146,797 Percent change from the current month of the previous year Year ended October , ,807 1,124,034 22,060,576 16,150,745 38,211,320 October , ,133 1,238,246 22,127,190 17,038,301 39,165,491 Percent change from previous year (1) Regional tourism organisation 7

14 4 National results In October 2017, a total of 3,147,000 guest nights were spent in short-term commercial accommodation in New Zealand, an increase of 143,000 nights (4.8 percent) from October Both the North Island (up 47,000 or 2.5 percent) and South Island (up 96,000 or 8.4 percent) recorded an increase. All four accommodation types recorded an increase in guest nights in October 2017, compared with October Holiday parks had the largest increase in guest nights (up 77,000 or 16.4 percent), followed by motels (up 46,000 or 4.6 percent), hotels (up 14,000 or 1.2 percent), and backpackers (up 6,000 or 1.5 percent). For the year ended October 2017, there were 39,165,000 guest nights, an increase of 954,000 (2.5 percent) from the previous October year. Refer to Table 4.1 for comparisons of data. Table 4.1 Hawke s Bay and New Zealand Guest Nights By accommodation type Monthly and year ended Accommodation type Total guest nights to to 2017 October month Haw ke's Bay RTO area Hotels 13,764 15,326 17, Motels 42,049 47,250 48, Backpackers 10,513 11,242 11, Holiday parks 13,097 13,582 22, Total 79,423 87,399 99, New Zealand Hotels 1,072,634 1,136,237 1,150, Motels 928, ,588 1,043, Backpackers 388, , , Holiday parks 444, , , Total 2,833,487 3,004,062 3,146, Year ended October Haw ke's Bay RTO area Hotels 150, , , Motels 536, , , Backpackers 137, , , Holiday parks 197, , , Total 1,022,818 1,124,034 1,238, New Zealand Percentage change Hotels 12,716,852 13,549,290 13,816, Motels 11,364,114 11,996,511 12,331, Backpackers 4,917,320 5,149,133 5,171, Holiday parks 6,896,196 7,516,386 7,846, Total 35,894,483 38,211,320 39,165,

15 5 Regional comparison In October 2017, Queenstown recorded the largest increase in guest nights (up 18,000 or 7.4 percent) from October This was followed by Rotorua (up 18,000 or 9.8 percent), Canterbury (up 17,000 or 5.7 percent), Nelson-Tasman (up 15,000 or 18.1 percent), and Northland (up 14,000 or 10.8 percent). Auckland recorded the largest decrease (down 43,000 or 6.7 percent), followed by Wellington (down 2,000 or 0.7 percent), Central Otago (down 1,000 or 7.0 percent), Timaru (down 1,000 or 4.1 percent), and Clutha (down 800 or 13.2 percent). 9

16 Table 5.1 Regional Tourism Organisation Areas Monthly Guest Nights By origin of guest October guest nights RTO area Domestic International Total Percent age change Percent age change Percent age change Northland 81,650 87, ,755 58, , , Auckland 362, , , , , , Coromandel 37,890 43, ,390 19, ,280 62, Waikato 94,092 94, ,944 29, , , Bay of Plenty 65,918 69, ,394 27, ,312 97, Rotorua 90, , ,033 91, , , Taupo 63,026 65, ,784 28, ,810 93, Whakatane- Kaw erau 12,582 14, ,347 4, ,930 18, Gisborne 21,279 23, ,276 4, ,555 28, Taranaki 40,327 44, ,216 8, ,543 52, Haw ke's Bay 63,228 75, ,171 23, ,399 99, Ruapehu 21,262 28, ,607 14, ,869 42, Manaw atu 40,055 42, ,377 7, ,432 50, Whanganui 11,467 12, ,446 3, ,914 16, Wairarapa 14,800 15, ,678 2, ,478 18, Kapiti-Horow henua 17,867 19, ,308 2, ,176 22, Wellington 162, , ,116 76, , , Marlborough 28,840 33, ,522 20, ,362 53, Nelson-Tasman 53,358 67, ,151 32, ,509 99, Canterbury 162, , , , , , Hurunui 22,234 23, ,989 10, ,223 33, Mackenzie 15,113 20, ,577 45, ,690 65, Timaru 20,647 18, ,293 6, ,940 24, West Coast 41,827 39, ,468 67, , , Wanaka 18,040 22, ,776 37, ,816 59, Queenstow n 84,233 87, , , , , Waitaki 19,528 19, ,693 13, ,221 32, Central Otago 14,670 13, ,161 3, ,831 16, Dunedin 44,727 43, ,442 26, ,169 70, Clutha 4,184 3, ,667 1, ,851 5, Fiordland 10,475 15, ,311 32, ,786 48, Southland 21,610 26, ,294 9, ,904 36, Total 1,762,311 1,843, ,241,751 1,303, ,004,062 3,146,

17 Table 5.2 Regional Tourism Organisation Areas Monthly Occupancy Rates (1) By accommodation type RTO area October 2017 occupancy rate Accommodation type Hotels Motels Backpackers Holiday parks Total Percent Total excluding holiday parks (2) Northland Auckland Coromandel Waikato Bay of Plenty Rotorua Taupo Whakatane-Kaw erau C 52.6 C Gisborne C 56.7 C Taranaki Haw ke's Bay Ruapehu Manaw atu C C 43.0 C Whanganui C C 31.4 C Wairarapa C C 23.8 C Kapiti-Horow henua C 57.0 C Wellington C C 60.6 C Marlborough Nelson-Tasman Canterbury Hurunui C 59.1 C Mackenzie C 51.6 C Timaru C 46.9 C West Coast Wanaka Queenstow n Waitaki C 64.0 C Central Otago Dunedin Clutha C 36.4 C Fiordland C C 37.6 C Southland Total (1) Occupancy rates are calculated as the ratio of stay unit nights to monthly capacity. (2) Occupancy rates excluding holiday parks are included because the capacity of holiday parks can distort the total occupancy rates. Symbols: C confidential not applicable 11

18 6 Local authority area results Table 6.1 shows results for the individual local authority areas in the Hawke s Bay RTO area. Table 6.1 Local Authority and Hawke s Bay Accommodation Results (1) October 2017 results Establishments Capacity Guest Nights Average stay length Occupancy rate Accommodation type Number Days Percent Hastings District Hotels 4 2,697 C C C Motels 33 13,764 16, Backpackers 6 8,897 2,906 C Holiday parks 9 18,724 C C C Total 52 44,082 28, Napier City Hotels 9 12,152 15, Motels 29 20,739 29, Backpackers 8 15,252 C C C Holiday parks 5 16,554 C C C Total 51 64,697 65, Wairoa and Central Haw ke's Bay Districts Hotels 5 1,922 C C C Motels 5 2,356 2, Backpackers C C C Holiday parks 6 10,850 3, Total 17 15,562 5, Haw ke's Bay Regional Tourism Organisation area Hotels 18 16,771 17, Motels 67 36,859 48, Backpackers 15 24,583 11, Holiday parks 20 46,128 22, Total ,341 99, (1) The Accommodation Survey is designed at the regional (RTO by accommodation type) level to meet data quality standards. Care should therefore be taken w ith data at the local authority level. Symbol: C confidential not applicable 12

19 7 Accommodation Survey technical notes Data source We collect data from accommodation providers or their representatives each month, mostly via a postal survey. Coverage The Accommodation Survey covers most short-term commercial accommodation in New Zealand. The target population for this survey is all accommodation providers with the following characteristics: Excluded: operating on a commercial basis providing mainly short-term (less than one month) accommodation economically significant (generally meaning being GST-registered and having a turnover of at least $30,000 per year) included in class 4400 (accommodation) or class 4520 (pubs, taverns, and bars) in ANZSIC06 (Australian and New Zealand Standard Industrial Classification 2006) classified to 'hotels', 'motels', 'backpacker accommodation', or 'holiday parks'. hosted accommodation (such as bed & breakfast establishments) marine vessels (such as cruise ships) private dwellings tramping huts (non-commercial) event-specific accommodation (such as temporary campervan parks) businesses that cease operation or no longer provide short-term commercial accommodation businesses that temporarily shut down (eg for renovations) we remove them from the survey until they re-open. Accommodation type classification The predominant capacity provided by a business determines the accommodation type. For instance, if the business provides both motel and camping ground accommodation, but the majority of its stay units are motel rooms, then we classify it as a motel. We use the New Zealand Accommodation Classification, broadly defined below: hotels (including resorts) motels (including motor inns and serviced apartments) backpacker accommodation (including short-stay hostels) holiday parks (including caravan parks and camping grounds). Confidentiality C symbols are used in the tables where information has been suppressed. We do not release data from individual businesses. 13

20 Changes to survey content Establishments may change the way they operate over time. If they do, they may be reclassified from one accommodation type to another. For example, if a holiday park adds sufficient motel units that it is operating more as a motel than a holiday park, it will be subject to reclassification to the motels accommodation type. This type of change will tend to reduce surveyed guest nights and other figures for holiday parks (because there would be one fewer holiday park) while boosting guest nights and other figures for motels (because there would be one more motel). Guest night and other movements, where the latest month is compared with the same month of the previous year, are affected for 12 months from the time that any reclassification is done. After 12 months, the reclassified establishment will appear in the same accommodation type in both comparison months. Reclassifications of establishments are not the only changes that affect survey content and figures for the Accommodation Survey: When establishments temporarily cease operations, we take them out of the survey until they re-open. These changes affect figures for the number of establishments and available capacity. Businesses that start up, shut down, or move into or out of the short-term commercial accommodation industry also affect survey figures. Survey errors This survey aims for 100 percent coverage of the accommodation businesses in New Zealand (a full census). However, in practice, the overall response rate is usually between 76 and 80 percent. We estimate values for the remaining units based on the characteristics of similar establishments in the same or similar regions. This introduces unknown errors into the estimates, and users of the data should bear this in mind. The size of these unknown errors is difficult to quantify. Other errors include respondent error, and errors in coverage, classification, and processing. Our editing processes identify and remove many errors, but some will likely remain. We cannot quantify the effect of the remaining errors. Comparability Accommodation Survey statistics are not always on the same basis as statistics from other sources. For example, average length of stay in the Accommodation Survey is for all guests (domestic plus international), but in the International Visitor Arrivals to New Zealand reports, it is only for international guests. More information For further information on the Accommodation Survey, refer to webpage 14

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