Business. aircraft. Business. aviation. companies. The facts about cost-effective advertising. regional economic growth
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1 Business aviation companies regional economic growth Business aircraft The facts about cost-effective advertising HANDbook of business aviation ASIA PACIFIC edition 2015/16
2 Growth market for business aviation Advertising that works 365 days a year The International Monetary Fund forecasts that the momentum of growth in Asia Pacific is set to continue and that GDP growth will improve through to 5.5 per cent. With a growing economy comes the demand for business aviation. The facts speak for themselves; our own subscriber research shows that there are already around 7,000 business aircraft active in the 51 countries in the region. Over a third of operators are already planning to acquire new aircraft. Hard facts are the fundamental building blocks of the Handbook of Business Aviation. We research every one of these aircraft to identify those responsible for its ownership and operation. Then we deliver condensed and cross-referenced information about charter operators, airports and handling, maintenance and all manner of business aviation services in a pocket-sized book, on a fast and simple web site and by targeted . Our attention to detail means that the Handbook s Asia Pacific edition (HBAAP) offers a highly effective way to advertise in this fast-growing marketplace. Call Mark Ranger on +44 (0) or mark@handbook.aero for advice on the opportunities presented in this media kit. The business aircraft fleet in the Asia and Pacific region has been growing at double digit rates for the past five years. Fleet includes: Jets 1,075 Turboprops 1,421 Turbine helicopters 3,428
3 Handbook readers are your clients Our database includes almost 4,000 key individuals with responsibility for the 6,968 business aircraft in the Asia Pacific region, each entitled to a FREE copy of our printed Handbook. We also provide the web edition and news s to a further audience of tens of thousands of professionals connected to business aircraft operating or support companies. The combined list is used exclusively by the Handbook itself and provides our advertisers with an excellent means to deliver their message directly to the most valuable and directly relevant audience. Since the Handbook s first appearance seven years ago we have witnessed a major growth in business aviation throughout the region, and we expect this to continue unabated. The future potential for business aviation in China and India alone will ensure this. So, don t delay. There is only one opportunity a year to make sure you take advantage of the printed edition. leading business aviation countries India Australia Japan China New Zealand
4 Essential data for business aircraft operators The Handbook of Business Aviation, Asia Pacific edition, will once again have four main sections in 2015/16; airports, aircraft, charter and maintenance. 848 b u s i n e s s a i r charter operators AIRPORTS HBAAP analyses 1,124 airports, giving basic facility details, handling company contacts, and listing based charter and base maintenance companies for each. Includes advertising opportunities for: FBOs/handlers Catering Flight support Fuel Ground transport Weather services AIRCRAFT For every type of business jet, turboprop, light twin and turbine helicopter in service today, HBAAP lists the sales agents, charter operators and maintenance facilities. Includes advertising opportunities for: Aircraft management Aircraft sales Finance/leasing Insurance Operations software CHARTER HBAAP details the capabilities, bases, fleets and contact data for over 800 business air charter operators. Includes advertising opportunities for: Charter operators Charter brokers MAINTENANCE Every base maintenance business comes under the spotlight, with aircraft types and bases listed for each. Includes advertising opportunities for: Aircraft parts Interiors Software Maintenance programmes Modifications
5 Multiple advertising formats for a single cost-effective booking Printed book Published in June 2015, the eighth volume of the Handbook of Business Aviation, Asia Pacific Edition, is a convenient pocket book full of essential facts, and excellent advertising opportunities. On the web The Handbook of Business Aviation web site offers even more comprehensive data, all simply crossreferenced and searchable, with searchable news stories and country-by-country guides. 27,000 unique visitors view over 170,000 pages of content every month, and advertising booked in the printed book goes live on the web straight away. Targeted The HBAAP monthly news bulletin reaches around 7,000 individuals throughout the Asia Pacific region, driving users to the web site and delivering cost-effective and immediate advertising opportunities.
6 Sizes and formats Print and web packages Full pages Full colour pages are available throughout the Handbook. Prime positions are also available on each of the five tabbed dividers. Includes free bold listing in printed Handbook Includes high visibility listing with 75 word profile, company logo and photo gallery on the web site. Ask us about special packages for multiple locations Bold listings Bold entries stand out with your company name highlighted, and your own sales message. Includes high visibility listing with 20 word profile on the web site. Standard listings Includes high visibility listing on the web site. Gama Aviation Asia Hong Kong T: E: W: Mainland GroundExpress (Agent) T: F: SITA: HKGGEXH E: W: H: 24hrs With offices in Guangzhou, Shanghai and Beijing, Mainland GroundExpress offers ground services and flight support for international corporate jets, charter and non-scheduled flights throughout mainland China. Quarter and twelfth pages Full colour quarter and twelfth pages can be located with your entry, or at any other strategic location. Includes free bold listing Quarter pages include high visibility listing with 75 word profile, company logo and photo gallery on the web site HYD. Twelfth pages include high visibility listing with 20 word profile, company logo and photograph on the web site. Permit Clearance Handling Arrangement Supervising Customs Immigration Assistance Executive and Aircraft Protection T: F: AFTN: VVTSYUYX Visa Arrangement VIP Service Prepaid Airport Fees Ground Transportation Hotels Refueling Air Catering Travel E: aviation@tnt-vietnam.com W: H: 08:00-17:00 LT (24hr ops available) T&T AVIATION (HANDLER) Ops: 24 hrs
7 27,000 Web banners A single high profile banner at the top of every page on the web site. unique web v i s i t o r s per month Our monthly news bulletin reaches around 7,000 business aviation professionals throughout the region, and banners are now just UK 50 per edition but act soon as the first to book appear nearest the top! banners High profile banners located at the side or horizontally throughout our monthly news bulletin. Thank you We would like to thank our previous advertisers, who have included: ACASS AERO Specialties, Inc. Aeroworld Flight Support Air BP Air Center One Air Space Aviation Services Aircraft Aviation Services Aircraft Security & Alert Systems Amadeus Maldives ARINC Asia Aviation Company Asia Jet Associated Air Center aster JETFUEL Avia Maldives Aviation Services Management Aviation Support Limited AvJet Routing Blackhawk Modifications Business Air International Capital Jet Services CB VATAmerica Challenger Spares and Support Communications Software Consolidated Aircraft Supply D Shannon Aviation Eagle Tugs Edmunds Services Euravia Engineering & Supply Flight Support Maldives FLYHT Aerospace Solutions Flying Colours Corp. Frakes Aviation Gama Aviation Asia Get Into Maldives GHS Global Handling Services Gore Design Completions Hammonds Technical Services Holidayplan Maldives Horizon Business Concepts Indigo Lyon Indochina Aviation Centre InterAviation Japan JSC Comlux-KZ Kalogridis International Korea Business Air Service Leeway Maldives Pvt Ltd Lets Go Maldives Luxury Jet Interiors Mainland GroundExpress Matrix Aviation Metrojet MJ Aircraft MTU Aero Engines Myanmar Aviation Centre Pacific Isle Technologies Palm Aviation FZCO PM Research Inc. Precision Aviation Pvt. Ltd. Revesco Aviation Rolls-Royce Rotor-Lift Aviation Royal Jet Royal Skyways Satcom1 Aps Skytours Maldives Spectrum Aeromed T&T Aviation Tai Ping Carpets Taj Air TracWare TrueNorth Avionics United Aviation Services (UAS) Vector Aerospace Wallan Aviation
8 Advertising rates and data All bookings include one copy of the Handbook (cover price 30.00). Standard entries are free of charge, except in each section s services and suppliers categories. The name-only option is available only to companies booking a paid standard listing or greater. Twelfth page display advertising bookings include one bold listing (value UK 195), plus company logo and single image on the Handbook web site at no additional cost. Quarter page, full page, tab and cover display advertising bookings include one bold listing (value UK 195), plus company logo, 75 word profile and image gallery on the Handbook web site at no additional cost. Size Artwork Trim size Width x depth (mm) Width x depth (mm) Prices shown are per edition of the Handbooks Rates are in UK pounds sterling Size 1 insertion 2-5 insertions 6 or more Back cover UK 4,395 Inside front or back UK 3,695 Tabbed section divider UK 3,795 (or for both sides 6,295) Page UK 1,995 UK 1,750 UK 1,595 Quarter page UK 625 UK 525 UK 425 Twelfth Page UK 325 UK 245 UK 195 Bold listing UK 195 UK 155 UK 135 Standard listing UK 119 UK 89 UK 69 Name only listing UK 25 UK 21 UK 16 Web banners Large UK 640 per month Small UK 320 per month bulletin UK 50 per insertion* *minimum of four consecutive insertions Full page 112 x x 137 Quarter page 112 x 30 Twelfth page 32 x 30 BOOKING DEADLINE: JUNE 8, 2015 Contact us now to make sure you are included Looking for a good deal or unsure of your options? We ll always be happy to put together tailor-made, cost-effective packages that work best for you. Mark Ranger Advertising Manager +44 (0) mark@handbook.aero Log in to your personal page: Stephen Campbell Editor +44 (0) stephen@handbook.aero us: Call us: info@handbook.aero +44 (0)
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