Evolution of Cultural Heritage Portfolio in MNA A Multi Faceted Approach

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1 URBAN DEVELOPMENT Evolution of Cultural Heritage Portfolio in MNA A Multi Faceted Approach Urban Week,January 31, 2011 Chantal Reliquet, Sr. Urban Specialist 1

2 World Bank Lending in Historic City Regeneration and Cultural Heritage Conservation Since the 1970s, the Bank has financed about 250 operations focusing on or having components in historic city regeneration and cultural heritage conservation, for an investment of US$4 billion. There are currently about 120 operations under implementation (100 lending and 17 non lending), for an actual commitment of US$2 billion, and stand alone operations are increasing steadily. The figures, in US$ million, refer only to the actual Bank commitment (IBRD and IDA), and not to the overall projects amount. 2

3 Promoting a Sustainable Solution to Economic Diversification Regenerating historic i cities and conserving cultural l heritage sites helps sustainable tourism development. Directly or indirectly, tourism employs more than 215 million people worldwide. In the G20 countries, tourism contributes to 5 % GDP and 6 % employment. In developing and emerging countries, tourism generates a growing contribution to GDP, in most cases over 10 %; it is the principal source of foreign currency revenue and is the primary source of foreign exchange in the 49 least developed countries. International ti ltourism Receipts Source: UNWTO 3

4 Promoting a Sustainable Solution to Development A recent study by the International Monetary Fund has demonstrated the positive relationship between tourism receipts (as a share of exports) and growth, especially when tourism is based on historic cities and cultural heritage sites. Source: Arezki, R., Cherif, R. and Piotrowski, J. (2009). Tourism specialization and economic development: evidence from the UNESCO World Heritage List. Washington: International Monetary Fund. 4

5 URBAN DEVELOPMENT What can the World Bank bring? Project experience World wide experience Partnerships Financing A strategy articulated along 5 themes: provide economic opportunities for poverty alleviation catalyze local level dev. drawing from social and cultural sources generate revenues from existing cultural assets strengthen social capital and social cohesion invest in human development and build dynamic societies 5

6 URBAN DEVELOPMENT Components of a Typical Historic City Regeneration Project Urban infrastructure improvement Conservation of key cultural assets Advocacy Public private partnerships, support to small and medium enterprises Community development Capacity building and project management 6

7 Morocco Fes Medina Rehabilitation ( ) $28 million project cost; $14 million WB loan URBAN DEVELOPMENT Upgrading g of housing stock in historic city, access to basic services, preservation of cultural assets, support to social development, and enhancement of institutional framework Private sector investment of about $8 million in parallel investment (50 boutique hotels opened in the Medina area) Annual Sacred Music Festival Expansion of the city s traditional arts and crafts in response to increased demand Fes became the second most visited city in Morocco Mostar Bridge (Bosnia Herzegovina)

8 Lebanon Cultural Heritage and Urban Development URBAN DEVELOPMENT Approved 2003 $62 million project cost; $31.5 million WB loan French and Italian co financing Rehabilitation of historic city centers and urban infrastructure Archeological sites conservation and management Institutional strengthening Mostar Bridge (Bosnia Herzegovina)

9 URBAN DEVELOPMENT Jordan Cultural Heritage, Tourism and Urban Development Approved 2007 US$71 million project cost; $56 million Bank loan Rehabilitate the built environment in historic secondary cities Improve access to services for the urban poor Preserve key cultural heritage assets Encourage small and medium enterprises Enhance the institutional framework Mostar Bridge (Bosnia Herzegovina)

10 Tunisia Cultural Heritage $34 million project cost; 24 million loan, approved 2001 Objective : to support sustainable management of the country s cultural heritage through strengthening of the legal and institutional framework development and marketing of cultural products (communication strategy, signage, g marketing approach) development and improved access to a number of sites representative of the country s heritage (Bardo, Sousse & Djerba museums, Kairouan Medina) Renewed appeal of the heritage. 10

11 Saudi Arabia National Built Heritage Initiative Review focuses on 4 of 7 selected villages describe the general features of each village: physical context, geographic location, socio economic environment carry out SWOT analysis of each village strengths, weaknesses, opportunities, risks identify challenges and provide recommendations physical rehabilitation social and economic revitalization management and financing of rehabilitation and revitalization program 11

12 Libya Cultural Heritage, Cultural Tourism $250,000 study; Cultural Heritage Trust Fund financing inventory of cultural assets evaluation of heritage preservation and management evaluation of risks and opportunities recommendations for enhanced conservation and improved management of cultural sites and historic cities recommendations for cultural tourism development, private sector participation 12

13 Lessons and future prospects Maaloula, Syria Strengthen linkages with natural heritage and environmental protection Rely on community development Generate private sector participation; support SMEs Emphasize the primary role of local lgovernments Strengthen communication, promotion, awareness raising 13

14 Thank you! 14