GCSE Leisure and Tourism
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1 GCSE Leisure and Tourism Understanding Leisure and Tourism Destinations Final Mark scheme 4840 June 2017 Version/Stage: v1.0
2 Mark schemes are prepared by the Lead Assessment Writer and considered, together with the relevant questions, by a panel of subject teachers. This mark scheme includes any amendments made at the standardisation events which all associates participate in and is the scheme which was used by them in this examination. The standardisation process ensures that the mark scheme covers the students responses to questions and that every associate understands and applies it in the same correct way. As preparation for standardisation each associate analyses a number of students scripts. Alternative answers not already covered by the mark scheme are discussed and legislated for. If, after the standardisation process, associates encounter unusual answers which have not been raised they are required to refer these to the Lead Assessment Writer. It must be stressed that a mark scheme is a working document, in many cases further developed and expanded on the basis of students reactions to a particular paper. Assumptions about future mark schemes on the basis of one year s document should be avoided; whilst the guiding principles of assessment remain constant, details will change, depending on the content of a particular examination paper. Further copies of this mark scheme are available from aqa.org.uk Copyright 2017 AQA and its licensors. All rights reserved. AQA retains the copyright on all its publications. However, registered schools/colleges for AQA are permitted to copy material from this booklet for their own internal use, with the following important exception: AQA cannot give permission to schools/colleges to photocopy any material that is acknowledged to a third party even for internal use within the centre.
3 MARK SCHEME GCSE LEISURE AND TOURISM JUNE 2017 Question Expected Response Marks AOs 1 Historic attraction 1 AO1 2 Point marked. Credit can be given for Not being made by people It has physical appeal / beauty A type, e.g. lake / mountain / waterfall, etc. An example, e.g. Giant s Causeway, Lulworth Cove, Angel Falls 2 AO1 e.g. A natural attraction is physically appealing/beautiful (1), for example Lulworth Cove (1) in Dorset. Reject made by nature / an attraction that is natural. 3 Point marked. No mark for name of city. City can be located in the UK or overseas. Name of first attraction (1) specific to the city named. Credit appeal even if name unclear, e.g. Mexico. Tower of London (1) Appeal for Visitors The Tower of London is home to the Crown Jewels (1) and there are the famous ravens to see, which are not supposed to leave the Tower (1) or the kingdom will fall. Name of second attraction (1) specific to the city named. Credit appeal even if name unclear. London Eye (1) It is a 30 minute flight in a glass capsule (1) with great views over the Palace of Westminster (1). It now has a 4D visitor experience (1). 2x3 = 6 AO1 4 Point marked up to 3 correct marks for any three correct elements of a route to the final city destination. Final leg must reach city, not just nearest airport. 3 AO1 Possible response Home area: Portsmouth City destination: Paris Drive on the A27/A272 to Gatwick (1). Fly from Gatwick to Paris CDG (1). Catch the RER train from Paris CDG to Gare du Nord station (1). 3 of 10
4 5 QWC Question Levels of response No mark for mode of transport Level 1 Basic (1-4 marks) Likely to list advantages / disadvantages and not be clear about the chosen mode of transport. QWC is basic at lower end, better clarity of expression helps advance through the level. At top L1 at least one attempted explanation/or is about a specific UK city journey. Trains are good because they offer a chance to relax (1) and you can buy discount tickets in advance (2). Sometimes trains can be too noisy with other passengers (3) but because there are mainline stations in all UK cities, trains offer easy access into the centre of the city (4). Level 2 Clear (5-8 marks) Clear explanations of advantages and disadvantages. Written communication is clear; at the higher end, expression is fluent. For top marks, expect a balance of advantages AND disadvantages. Trains offer the ability to buy discounted tickets, meaning savings can be made if trips are planned ahead (5) and another advantage is the convenience of booking and printing tickets at home, avoiding busy queues at terminals (6). A disadvantage of travelling by train between cities is that stations are often located in city centres, so getting to the station itself may be an issue (7); a further disadvantage is the cramped conditions on many intercity services, meaning you may have to stand for part of the journey (8). 8 (2) (6) AO1 AO2 4 of 10
5 6 Factors may include: Cost Personal Interests and tastes Promotion Range of products & services on offer Weather and climate Accessibility Events Levels of response Level 1 Basic Simple statements of factors affecting destination choice. At top L1, some analysis may be attempted but is likely to be generic, not particularly linked to the family customer. Level 2 Clear Some clear analysis, of a factor at the lower end, or a range of factors for higher marks that may have affected this family s choice of holiday destination. Possible response Cost is one factor that can make a difference to anyone - affordability is an issue for most people. A family with children may have to budget for larger accommodation so may have to be careful about where they choose to stay (4). Another factor that may affect families with children is accessibility - younger children can be more difficult to travel with and so somewhere nearer to home may be preferred (5). Weather and climate would also be a factor - the family would want good weather at their destination so the children do not get frustrated at being kept indoors (6) AO2 5 of 10
6 7 More than 2 ticks = 0 marks. 2 nd box (Short-haul travel destinations from the UK are located within Europe / the Mediterranean Basin) = tick 3 rd box (Short-haul travel includes destinations up to three hours flying time from the UK) = tick 8 More than one ring per response = 0. Point marked. London Belgium 9 Point marked. Do not credit words leisure or tourism. 2 AO1 2 AO1 3 AO1 Business (1) VFR / To visit friends & relatives (1) Medical / health tourism (1); Religious (1) tourism / pilgrimage; Cultural (1) Charity / volunteering (1) Recreation (1); Sport (1) Event tourism (1) See a show/concert / go to a match Educational / school visits (1) 6 of 10
7 10 QWC Question Ways of becoming an ecotourism destination might include: encouraging responsible travel to and around a destination; enjoy and value nature / culture; encourages conservation and benefits local communities. Levels of response Level 1 Basic (1-3 marks) Simple statements of how a destination can demonstrate ecotourism. Likely to be a generic response. Written expression is basic. Top L1 will make some attempt to clearly suggest / offer some exemplification. Example response: They can use public transport to bring in tourists (1). Buildings can be built of local materials (2) which employ local craftspeople to create (3). Level 2 Clear (4-6 marks) Clear explanation of how the destination might become more ecotourism focused. For top L2 marks, a range of ways may be expected. Written expression will be clear in conveying meaning. Example response: The destination can encourage tourists to arrive by public transport, which reduces vehicle emissions (4). Restaurants can source food locally, benefitting local producers (5). The destination can encourage visitors to develop an awareness of the local wildlife using local guides to develop an understanding of the environment (6). Level 3 Detailed (7-9 marks) Detailed explanation of how the destination might specifically become focused as an ecotourism destination. For top L3 marks, a range of ways may be expected. Written expression will be clear in conveying meaning. Example response: Reducing vehicle emissions by banning carbon-based personal transport would be a good start (7). Developing a destination by consulting and involving local communities would develop opportunities for local people to benefit by using local construction firms and materials supplied by local quarries / timber companies (8). The community leaders could encourage tourist participation in community events such as traditional dance festivals to promote cultural understanding and ensure positive tourist- community relations (9). 9 (2) (7) AO1 AO3 7 of 10
8 11 Destination type - City 4 AO1 All other correct responses, point marked. Beach or seaside resort (must be UK) - e.g. Brighton, Torquay, Newquay, Tenby, Filey, Hunstanton, Portrush. Ski/snowsports resort (must be overseas) e.g. Aspen, Cervinia, Tignes (1). National Park (must be UK) Cairngorms, Loch Lomond, Northumberland, Lake District, North York Moors, Yorkshire Dales, Peak District, Broads, South Downs, New Forest, Dartmoor, Exmoor, Brecon Beacons, Pembrokeshire Coast, Snowdonia (1). 8 of 10
9 Question Expected Response Marks AOs 12 Levels of response 6 AO2 Level 1 Basic Simple valid responses to data, may lift data to support such responses. Most trips were for day trips (1) with 1345 million trips (2). This also had the highest spending (3). Level 2 Clear Any clear comment including reaction such as surprise on the information shown in response to the data shown in figure 3. Starts to interpret and observe patterns Overall, domestic overnight trips are extremely popular (4), with more than three times as many trips as for inbound tourism (5). So it is even more surprising that inbound trip spending is still more than the spending on domestic overnight trips (6). 9 of 10
10 13 Explanation must respond to one of the customer types identified - single people, ethnic & cultural groups, people with special needs.. Ways of meeting needs may include the range of products and services offered, pricing, information provision, facilities including for special needs, staff support services. Customer type must be as listed or limit marks to L1 No marks if chosen example is not a sports / entertainment venue. Levels of response Level 1 Basic (1-4 marks) Simple statements of how the sports / entertainment venue meets the needs of the customer type / description of facilities / activities at the venue. Likely to be a generic response. Example response: The O2 People with special needs The O2 is fully accessible (1). The main box office has a wheelchair accessible window (2) and an enhanced audio system (3). There is a separate accessible booking line with typetext features which is useful (4). Level 2 Clear (5-8 marks) Clear explanation of how well or not the chosen sports / entertainment venue has specifically met the needs of the chosen customer type. The O2 has British Sign Language interpreters available for all events which is excellent (5); what is also very useful is the accessible drop-off point for cars and coaches, as the O2 site itself is huge (6). When registered disabled visitors buy a full price ticket, their personal assistant (carer) gets a free ticket which is a great level of support for people with special needs (7).Also, many people with special needs now use trained assistance dogs. The O2 allows assistance dogs into all areas of the venue and their promise to provide water bowls shows this venue really has considered the needs of all different people with special needs (8). 8 (3) (5) AO1 AO3 10 of 10
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