SUSTOUR Sustainable Tourism Destination Development Project. Proyek Pengembangan Destinasi Pariwisata Berkelanjutan

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1 SUSTOUR Sustainable Tourism Destination Development Project Proyek Pengembangan Destinasi Pariwisata Berkelanjutan

2 Project Background & Context Tourism is an important part of the Indonesian economy and an important source for employment and foreign exchange reserves. SECO has been actively supporting the Indonesian Ministry of Tourism since 2009 to strengthen the competitiveness of selected tourism destinations. Quick Facts Project phase: July December 2022 Budget: CHF 3,849,691 The SUSTOUR project is the third pillar of the STDI programme financed by SECO and jointly led by SECO and the Ministry of Tourism Republic of Indonesia. The project focuses to develop a sustainable and inclusive expansion of tourism in Indonesia. Donor: Swiss State Secretariat for Economic Affairs/SECO Partner: Ministry of Tourism of Republic Indonesia Two targeted destinations, namely Wakatobi and Labuan Bajo, will be benefitting of environmental, social and economic sustainability, which will favor the local population. Focus Inclusive and sustainable tourism development in Flores and Wakatobi to strengthen their long term competitiveness.

3 Interventions 1. SUSTAINABLE DESTINATION AWARENESS Local stakeholders in Wakatobi and Labuan Bajo are supported to contribute local perspectives to the development of the Integrated Tourism Master Plan, and prepared for the realization of sustainable tourism destinations. 2. SUSTAINABLE DESTINATION DEVELOPMENT Strengthening community based tourism, tourism businesses and SMK (VET) schools in West Flores and Wakatobi to improve destination sustainability and inclusiveness. 3. SUSTAINABLE DESTINATION PLANNING Supporting local stakeholders in Wakatobi and Labuan Bajo in revising their existing local tourism development plans to be in line with Integrated Tourism Master Plan and Sustainable Tourism Standards, and enable them to implement the development plans. 4. SUSTAINABLE DESTINATION VISIBILITY Increasing the awareness of program stakeholders on national and sub-national level, as well as the media concerning sustainability and inclusiveness in tourism development. Our Working Area Wakatobi Flores

4 Expected Results 1 An increase of West Flores and Wakatobi s key stakeholders awareness, and their localcontext input to the Integrated Tourism Master Plan 2 STANDARD Local tourism development plan in Labuan Bajo and Wakatobi are in line with the Sustainable Tourism Destination Standards and Integrated Tourism Master Plan. 3 Destination sustainability and inclusiveness in Wakatobi and West Flores have improved by stronger Community Based Tourism and an increase of local personnel recruitment thanks to higher SMK performances. 4 Awareness of programme stakeholders in Wakatobi and West Flores, as well as the media concerning sustainability and inclusiveness in tourism development is increased.

5 Project Strategy 01 INCREASE AWARENESS Disseminating SUSTOUR s experiences to be made use of in other destinations Creation a platform to establish sustainable and inclusive tourism practices ALIGNMENT of DESTINATION PLAN Encouraging local stakeholders to align local tourism development plan with sustainable standards Improving capacity of local stakeholders in developing destination development plans Encourage local stakeholders to monitor destination development in collaboration with Sustainable Tourism Observatory LOCAL PERSPECTIVE CONTRIBUTION Generating local stakeholders awareness Supporting stakeholders platform Enabling local stakeholders to provide local context input into integrated master plan 04 SUSTAINABILITY and INCLUSION Enabling local communities to offer CBT applying sustainability criteria Supporting local suppliers to provide agricultural and artisanal products to the local tourism industry Supporting local stakeholders to ensure the attractiveness of tourism products applying sustainability criteria Assisting local tourism businesses and tourism schools to improve performance, allowing the tourism sector to recruit and sustain personnel from the local market

6 Project Office: Jalan Batur Sari No 20 SB Sanur Kauh Sanur Denpasar Selatan Bali Indonesia Field Office Labuan Bajo: Jalan Lamtoro Lingkungan V RT 008 RW 004 Kel. Labuan Bajo Kec. Komodo Kab. Manggarai Barat Flores NTT Indonesia Field Office Wakatobi: Jl. Ahmad Yani RT 04 RW 02 No 72 Kel. Mandati 2 Kec. Wangi Wangi Selatan Kab Wakatobi Sulawesi Tenggara Indonesia Swisscontact Indonesia id.info@swisscontact.org Mandated by In Cooperation with Implemented by Ministry of Home Affairs Republic of Indonesia

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